Our Team


 
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Marc Ratner

Chief Executive Officer

As CEO, Marc brings to House his lifelong passion for the arts and an unwavering commitment to driving global social change. A true creative spirit, Marc has leveraged creativity and business acumen to become recognized as a thought leader in creating innovative and disruptive strategies in industries ranging from retail and hospitality to real estate and media. 

Prior to joining House, Marc co-founded Streetsense in 2001, an international strategy and design collective. As CEO, he guided the organization’s vision, growing it from a DC-based firm of five to a multifaceted organization of 200. In 2017, Streetsense merged with CBRE, a Fortune 500 company, at which time he left the company to lead House Studios. 

Marc’s first love of music and the arts comes full circle at House. At 18, he had the opportunity to live his dream: he hit the road for a year as the personal assistant and protégé to iconic drummer Buddy Rich. While on tour, he connected with Frank Sinatra, Tony Bennett, Sarah Vaughn and Johnny Carson, to name a few. The experience had a profound impact on Marc and was instrumental in shaping his personal and professional journey which has culminated in House’s mission to build a more humane world, with artists leading the way.

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Yudu Gray, Jr

President

Yudu founded House Studios in 2010 with his wife Davina with the desire to redefine how music was created and shared. Their vision was rooted in the idea of creating a true home for all artists; a place designed to nurture, guide and support the artist’s journey. The approach was immediately embraced by the community and has led to collaborations with artists including Logic, Wale, Post Malone and Kendrick Lamar, to name a few. Yudu sees House as an environment that encourages everyone to be the best version of themselves, both as artists and as human beings. 

Yudu’s success in the music industry is emblematic of his lifelong determination to persevere despite unimaginable obstacles. As a child he was able to escape an uprising-turned-civil war in his home country of Liberia. This was the beginning of an extraordinary journey that continues today as Yudu brings his unique perspective and experience to drive and deepen House’s international impact, especially in Africa.

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Guy Silverman

Chief Operating Officer

Guy has always had a passion for business and excelled as an entrepreneur. As a pragmatic and detail-oriented businessman, he brings his years of experience to House where he is responsible for overseeing the internal operations and financial divisions of the company and supporting strategic corporate growth initiatives.

After graduating with a degree in business from Bentley University, Guy entered the commercial real estate industry as a broker. He later earned his MBA from The University of Texas at Austin, where he concentrated on real estate analysis and investment.

In 2001, he co-founded Streetsense with longtime friend, Marc Ratner. Guy served as President of the company and was responsible for overseeing operations and strategic growth initiatives. In 2017, Streetsense merged with CBRE, a Fortune 500 company, at which time he left the company to join House Studios.

Joining the executive team at House is a nod to Guy’s childhood, having grown up in a family deeply rooted in the music and record industry. His most cherished time of the week is Friday, when his wife, Kelly, and their children, Drew and Connor, gather at home for pizza and movie night.

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John Choi

Chief of Staff

With a passion for working at the intersection of design, creativity, and strategy, John oversees and collaborates with the House teams to integrate systems thinking and creative design processes across media. Leveraging global perspectives, John works to strengthen the potential for House solutions to be impactful, scalable and sustainable. 

After graduating with a degree in Economics and Film Studies from NYU, John pursued a career as an investment banker, advising aerospace & defense / government services clients on M&A transactions.

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Nick Burnett

Chief Media Officer

Nicholas (Nick) Burnett is a media industry executive with expertise in global IP finance, development, production and monetization. Nick began his career as a transactional attorney with the global law firm White & Case LLP, where his practice focused on private equity M&A and other complex financing transactions. He subsequently practiced at the Washington, D.C. based firm, Arent Fox LLP, where he represented numerous sports and entertainment industry clients in financing and operational transactions including the Washington Wizards, Washington Capitals, Tampa Bay Rays, and BET founder Robert L. Johnson. After several years in “Big Law”, Nick transitioned into the entertainment business, and has since produced and/or executive produced movies and television series for media companies such as Viacom, NBC Universal, Discovery, Turner Broadcasting/CNN, Participant Media and A24 Entertainment. During this time, he has had the honor of working with industry leaders such as Dick Wolf, Robert Redford, Paul Allen, Chance The Rapper and Dr. Dre. Many of his projects have been motivated by social impact initiatives including CNN’s Chicagoland, Animal Planet’s Ocean Warriors, and the upcoming Compton’s Finest. Nick is an avid believer in the power of human innovation and creativity to reduce human suffering and progress our species. By joining House, Nick hopes to use his experience and skills to help those at the forefront of innovation and culture, heal humanity, and help the world.

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Rory Pullens

Executive Vice President

Rory brings a vast wealth of experience to House Studios as the company’s Executive Vice President. Recognized internationally as a pioneering leader in arts education, Rory brings his dynamic passion and energy to every aspect of House.

Rory began his career in the entertainment industry as a sound engineer, creative director and scriptwriter.

Before joining House, Rory was Senior Executive Director of Arts Education for the Los Angeles Unified School District, where he increased access and equity to the arts for all students. During his tenure, he was also the creator and executive producer of the two-time Emmy nominated Spotlight Arts!. Prior to this, Rory was CEO at the Duke Ellington School of the Arts in Washington DC. There he created the Performance Series of Legends, raising millions for Ellington artists through celebrity performances and master classes by Sting, Paul Simon, Dave Chappelle, Earth Wind & Fire, Patti Labelle, Stevie Wonder, Smokey Robinson, and others. He also served as Academic Director and Artistic Director for the Denver School of the Arts and led the curriculum and programmatic design of the first public elementary arts school in Denver.

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Seb Webber

Executive Vice President

Seb Webber brings extensive operational experience to House, beginning from his founding of CrowdSurge in his mid-20s, which he sold to Access Industries, to his work at XL Recordings in London where he helped sign and develop the careers of prominent artists such as Adele. Seb also acts as Coldplay’s Chief Marketing Officer, leading content creation and marketing activities for the band during album release cycles Prior to joining House, Seb also acted as Chief Creative Officer of TIDAL.

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Dr. Brett Bell

Chief of Culture

Brett has always been deeply passionate in the power of teams and what people can accomplish when they work together to achieve a common goal. Brett excels at empowering people to better understand themselves and others in service of developing extraordinary organizations. As Director of People and Culture, Brett ensures the culture and organizational processes are aligned and positioned for House to effectively build the team and pursue its mission 

Brett has devoted the last 12 years to mastering psychological and behavioral assessment to optimize business and organizations. His innovative approach has produced powerful results for a vast number of businesses and organizations including Fortune 500 companies in sectors ranging from professional sports to NGO’S. Dr. Bell is a member of the American Psychological Association (APA) and the Society for Industrial and Organizational Psychology, where he was recently selected as a keynote speaker to address Corporate Culture and Organizational Performance. 

He currently resides in New Jersey with his wife, Kailyn, and their two children. Brett is a strong advocate of youth participation in team sports and is able to fulfill his life’s purpose by coaching multiple youth sports teams.

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Gabby Rojchin

Brand Team Lead

Gabby joins House as Brand Lead bringing with her over 30 years of experience as a business leader and brand strategist, including serving on the Executive Creative Team for the internationally-acclaimed Supon Design Group. Subsequent to that, Gabby founded SUMO Creative in 2002, a design and marketing heavyweight studio in the Washington, D.C. area. For over a decade, Gabby grew SUMO Creative before it was acquired by Streetsense, an experience-focused strategy and design firm. As Managing Partner and Creative Director, she honed her skills and expertise at acquiring, managing, inspiring and growing exceptional talent.  

Prior to Streetsense, Gabby made her mark as an industry leader by shaping the branding for established clients, such as American Film Institute, BET, Claire’s Stores, PARADE Magazine, American University, Scholastic Books, Whole Foods, Lockheed Martin, Discovery Channel and countless others. Throughout her career Gabby has won over 500 design and marketing awards, earning her a position of Adjunct Professor at Johns Hopkins University where she taught Advertising and Marketing on a graduate level.

Influenced by her childhood spent living in multicultural environments, including Argentina, Israel and the United States, Gabby gets her energy from working and playing with people of diverse backgrounds. This has served her well throughout her career in building powerful creative teams. Gabby spends her free time supporting wildlife conservation and animal rights efforts including serving as volunteer assistant zookeeper for the Cheetah Conservatory at the Smithsonian’s National Zoo in Washington, D.C.

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Carla Engle

Cause Team Lead

Carla joined the House team as Cause Team Lead, motivated by the power of the arts to drive social change. Carla is a strategic advisor and organizational leader with expertise in communications, development and coalition building. 

Immediately prior, Carla served as the State Communications Director for the AFL-CIO, a job she chose after spending a decade helping to grow a consulting firm that served clients ranging from the Ford Foundation to The Boeing Company. 

Carla spent the first decade of her career working on political campaigns, culminating with her service as the Federal Victory Fund Director at the Democratic National Committee for the 2000 presidential cycle. Throughout her career, Carla has worked with artists in various capacities. She’s produced benefit concerts and performances at venues such as the iconic Radio City Music Hall and Kodak Theater, coordinated high-end art auctions, produced and directed livestream webcasts and collaborated on pop culture videos that have gone viral. Joining the House team has given Carla the opportunity to follow her lifelong passion for the arts and commitment to making the world a better place.

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Vincent Castellucci

House Music Group – Director of Licensing & Administration

Vincent is a guitarist, violinist, fiddler, singer and music industry veteran with over 35 years of experience. Vincent brings his expertise in music publishing and intellectual property to House Music Group. 

Prior to joining House, Vincent served as the head of the Harry Fox Agency’s licensing division, leading mechanical, sync, film, global and business development divisions. Vincent was a leading member in building unique computer protocols in royalty and licensing processing which amassed $550 million annually in licensed revenue. 

Vincent also served as a director at Warner Chappell as the head of OPUS computer implementation and royalties. Vincent is active in supporting Arts Education through KEYS, a non-profit organization that coordinates benefit concerts and provides instruments to children in the Tri-State Region.

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Paul Boudrye

Chief Innovation Officer

Paul combines his passion for entrepreneurship and technology to connect people, places and ideas to solve complex problems that resulted in three successful exits in the Internet marketing and advertising business, one of which was one of the first online business to business advertising directories.
 
Paul has served as a mentor and strategic adviser to various organizations in sustainable business development, talent acquisition and systems thinking. He actively volunteers time to career counsel college students and Veterans and supports organizations such as Rotary International, PeaceJam, ConnectOurKids, Comfort Cases, Year Up, Build. org, NFTE as well as several other DC social entrepreneurs and venture philanthropy organizations.
 
Currently Paul is a Fellow with Hu-Manity.co on the board of the Virginia Serious Game Institute (VSGI), Advisory Boards: House Studios Foundation, PanderAi, TalentoLab, IRel8, HashTiv, Gravatate, Goodseeker and SuccessGenome Institute.
 
Paul lives in Bethesda, MD enjoys playing tennis, attending music events at the Kennedy Center, solving wicked problems with friends and reading about neuroscience and the human potential.

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Dani Ratner

Marketing Team

Holding lifelong passions in arts, entertainment and sports, Dani has found a home at House that combines all her interests at once. She is fueled by building meaningful relationships and is inspired by empathy’s impact on social responsibility through storytelling. Her role at House encourages her to apply her diverse talents as a marketing executive, team builder and project catalyst. 

Starting her career in highly sought after and extremely competitive jobs in the world of professional athletics, she served as a Marketing & Events Coordinator with the NFL's Pittsburgh Steelers. Later she transitioned to serve as an Account Representative and Membership Services Executive for the NHL's Tampa Bay Lightning, where she earned the honor of 2015 Hustle Champion, awarded to the top sales & retention representative. Dani graduated magna cum laude, with a Bachelor of Arts in Communication and another in English Writing from the University of Pittsburgh. She also received a certification from the University of Pennsylvania in Social Impact Strategy.  

Dani can be most often found at a concert in Brooklyn, keeping an eye and ear out for up and coming artists to collaborate with at House.

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Courtney Ratner

Brand Team

Inspired by her desire to give back and her love of fashion and the arts, Courtney became a Partnership Coordinator for House. She brings with her a range of experience that she amassed as Brand Coordinator for WeWoreWhat, a blogger with a cross-platform following of over 2 million. Courtney represented WeWoreWhat at around the world, including participating in some of fashion’s biggest events, such as Paris and New York Fashion Week, as well as highly acclaimed projects in Milan, Italy.

A graduate of Boston University with a Bachelor of Science in Psychology and a minor in Communications, Courtney grew up in the Washington, D.C. area. She spent her childhood as an equestrian, competing at an international level. Now, she focuses on other animal efforts as she attempts to train her adorable, yet rambunctious Cavapoo and (one of) House Studios mascots, Tenley.

 Courtney’s cause areas of passion are sustainable living, animal rights and youth education. Creating her own impressive impact early in her life, she spent three consecutive summers traveling to the Horn of Africa to teach English at an orphanage in Ethiopia.

Courtney loves photography, mindfulness and traveling (to anywhere with amazing avocado toast). If you see a fluffy pup hanging at your local brunch spot this weekend, you can likely find Courtney on the other end of the leash.

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Nadim "seem" Elhage

Artist Team

The son of Swiss and Lebanese immigrants, seem is inspired by music's ability to connect and heal across languages and cultures. seem joined the House team as Creative Strategist to share this beauty and the power of the arts with the world.   

A graduate of Bowdoin College with a Bachelor of Science in both Economics and Music, seem has always looked for any opportunities with a stage and an excited audience. During his time at Bowdoin, seem DJ’d many school events, including opening for Waka Flocka, 3LAU and Baauer. He was also the captain of his college football team.   

His love to perform started at an early age, he has played the saxophone since the age of eight. Today, his free time is spent in the streets of New York taking photos or in his bedroom making music. He hopes to use this platform to work to end bullying.

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Jake Grotticelli

Artist Team

Jake is a founding team member at House, starting as an intern in 2010 as he finished his double major in music production and business at American University. Propelled by ambition, dedication and talent, he quickly grew within House to become a recording engineer and later its first Strategy and Project Coordinator.  

Jake spends much of his free time dedicated to the DC music scene, he served as a governor for the Washington, D.C. Recording Academy, a role he enjoyed for three years. Jake’s talents have been recognized numerous times within the industry. He is a two-time Stellar award winner and a nine-time Washington Area Music Award nominee. Over the years, he has also provided contributions to 16 Grammy nominated and award-winning and Billboard charting albums.  

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Daniel Strauch 

Artist Team

Daniel was driven to House by his desire to create a fair and transparent ecosystem for artists to thrive in, a need which he discovered from his own experience as an accomplished recording artist and songwriter.  

He spent 10 years as the front man and lead vocalist of the bands “The Secret State and Alice Anna.” Until each band got signed, Daniel was also responsible for both creative and promotion.  

During Daniel’s time with these talented bands, he performed in hundreds of shows and major festivals, landed a recording & publishing deal with a subsidiary of Interscope records, received national radio airplay, collaborated with artists such as Akon and B.O.B., and was featured on the cover of Billboard magazine.  

Sparked by his love for music, Daniel spent his childhood years as a jazz and rock drummer and self-taught pianist. His truest passion has always been songwriting. To date, he has written and recorded more than 100 songs.

When he is not making music, Daniel is either focused on his philanthropic efforts to help end the stigmas surrounding mental health or watching his three-year-old daughter run circles around him and his wife.

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William “Will” Benitez

Creative Team

Will’s career path was designed early in life, he was drawn to graphic design when he first used PowerPoint in a high school entrepreneurship class. Then, when he was introduced to Photoshop, his career path was solidified.

Forging his own path as freelance graphic designer and photographer, Will was inspired to add videography to his repertoire by the impactful storytelling that evolved from a listening session filmed by one of House’s creatives back in 2010. A native of Washington, D.C. he frequented House often throughout his years as a freelancer to film sessions of artists. He was a go-to consultant for the House team and boasted a wide variety of clients such as Fila, Roc Nation Sports, Penalty Records, Shy Glizzy, Wale, Lightshow and Chaz French. While running his own business and collaborating with House, he worked to earn his Bachelor of Arts in Graphic Design from The Art Institute of Washington. In his free time, he loves experimenting with sampling old soul records.

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Tony Donghyuk Yoon

Creative Team

Tony pursued a career in the arts with a goal of capturing the beauty in human lives and emotions, a passion that emerged from his studies of Psychology in University of Maryland, College Park, where he received his Bachelor of Science degree. Using the power of visual art, Tony is committed to shedding light on the human stories behind literature, science, and the arts to inspire cultural change.

Tony brings to House seven years of experience in the field of journalism and creative filmmaking. He dedicated his early career as a photojournalist, capturing political, scientific and cultural affairs in Washington D.C. with a focus on national conferences, United States Congress, and the White House. Coupled with his experience in music and film industry as a documentary director and director of photography, he seamlessly stepped into his role at House.

A true Sagittarius, Tony has a wide range of interests – music, film, photography, literature, and natural science – and a deep love for psychology. Throughout his career, he has mentored urban youths and volunteered his time with mental health organizations, many of which aid immigrant families. During breaks, he spends his time traveling with his camera and a few packs of film, documenting life and connecting with people along the way.

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Emoni Matthews

House Music Group - Head of Music Supervision and Creative Licensing

Bringing with her a distinguished reputation in the music industry, Emoni serves as the Head of Music Supervision and Creative Licensing for the House Music Group.

Always having a passion for music, Emoni accomplished her first major milestone of her career while still in college: she founded Entertainment Alliance—the first record label on a Historically Black College University. The label was completely operated by students. It still operates today serving as a liaison between the campus and industry professionals.


Next, Emoni landed the exclusive opportunity of interning at Paramount Pictures within the music archives department. Her knowledge and experience gained there catapulted her into her next endeavor: working with Grammy award winning producer/engineer Darryl Swan. Following her graduation from Norfolk State University with a Bachelor of Music Media, Emoni was hired by her pervious summer internship provider, HunnyPot Publishing, as an on-call public relations assistant.

Simultaneously, she also began working as a Music Supervision Associate for Extreme Music.  From there she ventured to Rostrum Records to spearhead the creation of their new one-stop shop catalog, DRIP Library.  

Emoni is living proof that it is important to aim high and never accept no as a final answer. She has the experience, talent and ear for music that has translated into her fearlessness and determination to succeed and help others succeed along the way.